Brand Exploration
Two visual identity directions for an AI consultancy. Same messaging, different aesthetic approaches.
Dark, editorial, restrained. Cyan accent. Typography-driven.
Warm, organic, collaborative. Terracotta and sage.
Axon Labs helps businesses get more value from AI by connecting it to their actual data and workflows.
Target clients include investment firms needing data unification, law firms requiring private deployments, and operations teams seeking workflow automation.
Both directions use identical messaging focused on the problem AI has today: it's smart but lacks context. We build secure connections between AI and your business data.